Tuesday, March 27, 2012
Go Meat or Go home
Hillshire farm commercials are hilarious, catching alot of attention since last year. I love their commercials and millions of others do to. The campaign is a good look for the meat. Everyone knows I love a good campaign. Even though they were not the first ones to make a jingle for meat. They found a new way to revamp on the orginal Oscar Meyer jingle sung by little kids. All my friends know the words and thats a positive. The main question I want to know, is this just a catchy jingle? Hillshire farm understand how to light up a television but are they lighting up stores with sales? Is this a effective advertising? The more I watch the commercial I study the people in it. Everyone knows in real life women rule the world. Sorry, I meant household. They shop for the products that go in it, like food and cleaning products. Hillshire commercials that I have seen have been more geared towards men and children. Why would Hillshire not make more of this commercial with leading lady roles. What marketing strategy are they using? All I could think is that maybe they feel like men and children watch more television. Mother's and wives will pay attention to their family members and see what they like and that will influence the things they buy. I can be the first to say the commercials and marketing strategy is strange. The strange is probably what makes it so GREAAAAAAT. Go Meat!
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